For Site Identity: Go to “Appearance => Customize => Site Identity” and you will see option for Logo, Site Title, Tagline and Site Icon.
- Logo:
- To upload logo, click on “Select Logo” and if you already have logo then you can replace the existing logo by clicking on “Change logo”
- Then you can either upload the image from your computer or select the existing image from your media library
- Finally, click on “Publish”
- Site Title: You can just type in the title such as brand name of your site and click on “Publish”
- Tagline: You can just type in the Tagline, such as your brand slogan of your site and click on “Publish”
- If you want to disable Site Title and Tagling then just uncheck “Display Site Title and Tagline”. Finally click on “Publish”
- Site Icon: It is also commenly know as Favicon. Site Icons are what you see in browser tabs, bookmark bars, and within the WordPress mobile apps. Click on “Select site icon” and if you already have site logo then you can replace the existing site icon by clicking on “Change image”